Stach, Przemysław; Staliński, Piotr; Stawicka, Monika
(Wyższa Szkoła Biznesu - National-Louis University, 2012)
Customer satisfaction is shaped by their experience over the whole supplier
- customer relation cycle, i.e., throughout a pre-transactional, transactional
and post-transactional phase, respectively. Customer service is ...